Creative Content Writer

Cape Town, Western Cape
Posted more than 30 days ago
Company:
Salt Hub
Company Description:
Salt Hub is a proudly South African Advertising Agency based in Cape Town. We champion the use of local languages, not only as part of nation-building but as a significant contributor to the evolution of South African marketing. “If you talk to a man in a language that he understands, that goes to his head. If you talk to him in his language, that goes to his heart.” This fundamentally encapsulates what we do as a Proudly South African advertising agency, bringing an African narrative to solving business problems. We are the Salt and the Light of South Africa and beyond, this is the flavour we want to carry in all that we do. Our hope is that our clients would experience this flavour, the flavour of Christ through us. As an entity, we play a pivotal role as a preserving agent and a vital flavouring agent in our clients’ businesses. This is our “Why”, to live out this mandate from in all that we do. At the core of our employment strategy is youth. We’re a young, dynamic team that is forward-thinking, unrestricted and insights driven. We harness our combined abilities to change the narrative around the advertising and marketing landscape. We WORK hard, we SERVE harder, and LOVE the hardest.
Contract Type:
Contract
Experience Required:
3 to 4 years
Education Level:
Bachelor
Gender:
Any
Number of vacancies:
1

Job Description

We are looking to hire a dedicated and self-motivated creative content writer to create content writing for social media, overall content strategy, emailers, product descriptions, and the company website. The content writer's responsibilities include evaluating analytics to adjust content as needed, updating the company's website (if necessary). They should also be able to follow editorial guidelines when creating content.

To be successful as a content writer, they should be able to contribute to the development of strategies that will increase reader engagement.

Responsibilities:
- Conducting in-depth research on industry-related topics in order to develop original content.
- Developing content for social media, emailers and the company website.
- Assisting the creative team in developing content for advertising campaigns.
- Proofreading content for errors and inconsistencies.
- Editing and polishing existing content to improve readability.
- Creating compelling headlines and body copy that will capture the attention of the target audience.
- Identifying customers’ needs and recommending new content to address gaps in the company's current content.